Digital Marketing Top 10 Viral Content Ideas for Social Media Platforms JohnNovember 18, 20220130 views Viral content is a critical component of any social media strategy. It drives traffic to your page, increases engagement and builds credibility with your target audience. That’s why marketers spend so much time creating engaging and effective viral campaigns that will catch the attention of potential customers. However, what they may not realize is that the most successful viral content ideas are often simple and can be implemented quickly with little effort—and those are the ones we’ll focus on here. Table of Contents TipsA How-to TutorialA List of ResourcesMemesQuizPolls and SurveysEducational VideosExpert InterviewsBehind-the-Scenes Video or PhotosContests & GiveawaysViral content is essential for social media platforms, because it keeps the audience interested.Conclusion Tips Tips are a great way to showcase your expertise and share helpful information with your followers. The best tips are how-tos, lists of resources, or memes. For example, you could create a meme that tells people how to make their own chocolate chip cookies using simple instructions and easy-to-find ingredients (and maybe even some puns). Or you could write a listicle about the best museums in town. Either way, make sure it’s visually engaging so it will get shared! A How-to Tutorial How-to tutorials are a popular type of content on social media. They’re helpful, educational and entertaining for the audience. So if you have the skills to create them, they’ll be well-received by your followers and fans. A List of Resources A list of resources is a great way to provide value for your audience. Your list should include things that people can use to learn more about your topic, like books, websites, or other resources that the reader might find helpful. Make sure your list is short and sweet—people don’t want to dig through pages and pages of content just to find what they’re looking for. Your list should also be updated regularly so it stays fresh in their minds as well as relevant to current events in your industry or niche. Memes Memes are a great way to get a quick laugh. They’re also an easy way to share your thoughts on popular culture and current events. You can create memes with just a few words, which makes them perfect for social media platforms like Facebook and Twitter, where character limits exist. And because memes tend to be easy to digest, they’re also good for sharing on Instagram Stories or Snapchat (especially if you want to include some visual humor). With the help meme generator, you can surely create an impactful one. Memes are the perfect vehicle for conveying a political point—whether it’s about gun control or climate change—or simply making fun of something that happened on TV last night. But you don’t have to be a professional meme creator to use them effectively. In fact, even if you just want a few jokes for your next social media post—or an easy way to share something funny with friends—memes can make it happen! Quiz When it comes to creating a quiz, you want to make sure that the questions are fun but also educational. The questions should be easy enough that anyone can answer them, but difficult enough that your audience will put some thought into their answers. Questions that are relevant to the content you’re sharing are important as well—for example, if you’re promoting an article about how social media is changing workplace productivity, asking readers whether or not they use Facebook at work works better than asking them what their favorite color is. Lastly, having a good mix of easy and hard questions ensures that everyone can participate in your content creation process! Polls and Surveys Polls and surveys are great for gathering feedback from your audience. They can also be used to create a sense of community and urgency, which is something that all marketers should strive for when posting on social media platforms. Create your own survey about what people think about X topic Ask your followers questions about their favorite brands, products or services that you sell Use polls to determine what kind of content is most appealing to your target audience Educational Videos Educational videos are a popular type of content for social media platforms. These types of videos can be used to educate the audience on a topic or to tell a story, which can help you attract new viewers. With the help of an online video editor, you should be able to create a professional-looking video that will help engage with your audience and keep them coming back for more. Expert Interviews Expert interviews are a great way to build trust with your prospective customers, and they’re also an excellent way of introducing new experts into the conversation. To make this idea work for you, pick out one or two experts in your niche. This person should be well-known and have years of experience in the field. Once you’ve chosen an expert, interview them on video or audio (or both). Ask questions that are relevant to your audience’s needs—the more specific the better! Make sure that the video ends up posted on your site so that it can be shared easily and help grow your brand awareness. Behind-the-Scenes Video or Photos Behind-the-scenes videos are a great way to show the audience what goes on behind the scenes. These types of videos can be made for any type of business, and they can be as simple or complex as you want them to be. The key is that there needs to be some kind of interesting story or message in the video, so that it stands out from all other content on social media platforms. Behind-the-scenes photos are also a great way to show people what goes on behind the scenes of your business or organization. You can use these photos to showcase products being made by hand by skilled workers, or you may prefer showing off a new location where an important event will take place later in the year (such as an awards ceremony). Contests & Giveaways Contests and giveaways are a great way to get people involved. They can be used to drive traffic to your website, or they can be used on social media platforms to drive traffic there. The best part is that they’re super simple: all you need is something to give away that people actually want (and are willing to share), something for them to do in order to enter the contest/giveaway, and some sort of prize at the end of it all (if not multiple prizes). A good example of this kind of contest was the one done by Starbucks. They ran a “Share Your Coffee Story” campaign where people shared their coffee stories on Instagram, Twitter or Facebook with hashtag #MyStarbucksLoveStory for a chance at winning free drinks for life! Viral content is essential for social media platforms, because it keeps the audience interested. Viral content is essential for social media platforms, because it keeps the audience interested. Without viral content, your brand’s social pages will lose the attention of the audience and their followers. If you want to keep your followers engaged and interested in what you have to say, there’s no better way than creating viral content that resonates with them. With more than 2 billion active users on Facebook alone (and counting), it’s important that brands find a way to create compelling and shareable content that resonate with their target audiences. Conclusion Hopefully, this list has given you some ideas for potential viral content. Every social media platform is different and will have different types of content that work well. However, there are some common themes that run through all these ideas: they’re educational, entertaining or just plain fun. If you want to make your next piece of content go viral on social media platforms, keep these tips in mind!