Home » Pylon Signs: How to Use Them Successfully + Pros & Cons

Pylon Signs: How to Use Them Successfully + Pros & Cons

by Uneeb Khan

Pylon signs, or billboards as they are called by some, can be an effective advertising strategy. If you know how to use them successfully and what the potential pros and cons of using them might be.

Here are some important facts about Pylon Signs that will help you decide if this type of marketing tool might be right for your company or not.

What Is a Pylon Sign?

A pylon sign is a type of outdoor advertising that can be seen from the road. They are typically used for roadside businesses, such as gas stations, restaurants, or hotels.

These signs are made up of a single pole with an angled top and a large vertical panel with either one or two sides. The panels can be lit internally by neon tubing.

Some people may not realize this but there is an associated cost when it comes to purchasing these types of signs.

A typical pylon sign price range would be anywhere from $2500-$4,000 depending on size and features such as neon lighting within the sign’s interior.

How Can You Use Pylon Signs Successfully?

A pylon sign is a great way to advertise your business, but they don’t come cheap. They’re typically made of wood, and can cost anywhere from $1,500 to $10,000 or more.

To get the most out of your investment (and because you’re paying for it), make sure that you use it correctly.

Pylon signs are often used in areas with high traffic. Either along a busy highway or near an entrance of a shopping mall.

But there are other ways that you can use them for maximum impact. One of the best places to put a pylon sign is on the front lawn of your store.

The Pros and Cons of Pylon Signs

The following are some advantages and disadvantages of pylon sign:

Pros Of Pylon Signs

  • Pylon signs are affordable and can be used for a wide variety of purposes.
  • They’re also versatile, meaning that they can be used in various settings (for example, outdoor or indoors).
  • Pylon signs are great for advertising your business and attracting new customers.
  • They can be used for temporary or permanent signs, depending on what you need.
  • Pylon signs are a cost-effective option for outdoor signage. Depending on the size of your sign and the color it is made of. You could expect to pay anywhere from $2500-$12000 for your pylon sign.

Cons Of Pylon Signs

  • The most common complaint about pylons is the size. For example, if your pylons are too large, they may cover up portions of the text on the sign or distract viewers from what’s being advertised.
  • Pylon signs can be expensive. The cost of a pylon sign can vary from $300 to $12000 or more depending on the size of the sign. The type of materials used, and how many are ordered at one time.
  • Weather is always a factor. If you live in a very humid area, your pylons could corrode more quickly than usual because of the constant moisture in the air.
  • Don’t forget that there are costs associated with signage installation as well. You’ll need to hire someone to do this for you so it’s not something that you can do yourself easily. Expect to pay around $150-200 for this service.
  • The price of a pylon sign doesn’t include delivery and installation which will have additional costs attached.
  • It’s important to remember that these signs are quite large. They take up space, so if you want them near anything else such as windows, a door, or furniture then make sure you account for this before purchasing them.
  • When installing your pylons, they should never be placed directly next to trees because their roots could grow into the cement base which would compromise its stability.

Tips For Using Pylon Signs Successfully

There are many ways that you can use pylon signs successfully. Here is a list of tips on how to use them effectively.

  • The first thing that you need to know about using a pylon sign is the price. If you will be paying $5,000 for your first sign and then an additional $5,000 for each subsequent sign. So, it’s important to make sure that the advertisement is worth the price before going ahead with it.
  • You should always put your company logo on the pylon sign in order to keep up brand recognition and build trust. This will also help ensure that you are spreading your message effectively.
  • Don’t forget about color!

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