Digital Marketing Different On-Page SEO Factors That Help To Get More Success Uneeb KhanJanuary 5, 20230118 views SEO Services On-page SEO defines the practice of optimizing individual web pages. The purpose behind it is to rank higher and earn more traffic on your website. TSH is the best SEO company in Surrey that describes several on-page SEO factors that can help improve the ranking and visibility of a webpage. Table of Contents Importance of On-Page SEO:Title Tags:Meta Descriptions: Headings: Content Quality: Internal Linking:Image Optimization: URL Structure: Secure Sockets Layer (SSL): Conclusion: Importance of On-Page SEO: On-page SEO refers to the process of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. Our on-page SEO services include optimizing the content and HTML source code of a page. It is a crucial aspect of search engine optimization because it helps search engines understand the content of a webpage and determine its relevance to specific keywords. On-page search engine optimization Calgary also helps improve the user experience by making it easier for users to navigate and understand a website. As such the worth of on-page SEO cannot be understated. It is a crucial component of any successful SEO strategy and can greatly impact the visibility and success of a website. Title Tags: The title tag is the name of your webpage and it appears as the main link in search engine results. TSH tries its best to make it unique, descriptive, and contain the primary keyword for the page. Meta Descriptions: Meta descriptions are short summaries of web page content that are typically displayed in search engine results pages (SERPs) as the snippet of text beneath the page’s title. They are meant to give users an idea of what the page is about and whether it is relevant to their search query. Meta descriptions do not directly affect a webpage’s ranking in search results, but they can influence the decision of a user to click on a result. It is the reason why TSH writes compelling and accurate Meta descriptions that accurately reflect the content of your webpage and include relevant keywords. Meta descriptions should be kept to around 155 characters in length to ensure that they are fully displayed in search results. Headings: Headings are used to denoting the main sections of a webpage. TSH focuses to make them descriptive and contains the primary keyword for the page. Content Quality: The content on your webpage should be high-quality, informative, and relevant to the primary keyword for the page. It should also be engaging and easy to read with a good balance of text and media. TSH is highly professional in providing high-quality content for your website. Internal Linking: Internal linking means linking other pages on your own website. This helps search engines understand the structure and hierarchy of your content and can also help users navigate your site. Image Optimization: Optimizing images can help improve the loading time of your webpage, as well as provide additional context. And also relevance for search engines. Provided image optimization by TSH includes using descriptive file names, alt text, and properly sizing images. URL Structure: URL structure refers to the format of a website’s URLs. A well-structured URL makes it easy for users and search engines to understand the content. And also hierarchy of a website’s pages. It is important to have a logical and clear URL structure in order to improve the usability and crawl ability of a website. TSH uses different descriptive, keyword-rich URLs and organises them in a hierarchy using folders and subfolders. It is also a good practice to use hyphens to separate words in URLs as opposed to underscores or other characters. A well-structured URL can improve the user experience and help search engines better understand and index a website’s pages. Secure Sockets Layer (SSL): TSH creates an SSL certificate encrypts which is a connection between a website. And a user’s web browser helping to protect sensitive information and improve security. Conclusion: By optimizing for these on-page SEO factors, you can improve the ranking. And visibility of your website leading to more traffic and success. It’s important to regularly review and update your on-page SEO to ensure that it remains effective over time. TSH provides SEO services all over Canada.