Home » Augmented Reality VS Virtual Reality VS Mixed Reality – An Introductory Guide for Business Owners

Augmented Reality VS Virtual Reality VS Mixed Reality – An Introductory Guide for Business Owners

by Uneeb Khan

There was a time when the virtual and real world only existed in science-fiction movies. However, with technological advancements today, imagination and reality have come so close that it may be challenging to differentiate between them at some point in the future. Virtual Reality (VR) was the first to break down the walls between the worlds of imagination and reality. But today, Augmented Reality (AR) and Mixed Reality (MR) are also coming to the stage and stealing away the lights. More so, business owners are heavily investing in these technologies to present their products to their customers in the most innovative way possible.

However, it can be confusing for a new person to differentiate between these three technologies as they all provide an out worldly experience to their users. But there are a few differences between them that everyone should know before investing in any technologies to make the right decision for their businesses.

Here is an introductory guide on Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR) for business owners-

Virtual Reality (VR)-

What is it?

Virtual reality is the most popular and immersive technology that tricks you into sensing that you are in another world different from your real world. The expansion of technology is producing thousands of VR developer jobs in the business market today. You use Head Mounted Displays (HMD) to experience a virtual environment created by a computer through generated images and sounds. Using haptic controllers attached to your computers, you can manipulate objects and move around virtual worlds.

How does it work?

The capabilities of VR depend on the type of devices you use and can range from simple observation to complete immersion of senses. You can further use synced remote controls to interact with various elements within the virtual world of VR.

Augmented Reality (AR)

What is it? 

Augmented reality includes the real world while overlaying digital elements over it. While virtual reality entirely creates a new environment, augmented reality keeps the real world central and enhances user experience by adding more details.

How does it work?

AR has made quite an advancement today and only requires a smartphone with a camera and an AR app. The camera captures the natural environment and feeds information to the software, and the AR application then calculates factors and projects digital information onto the actual space.

Mixed Reality (MR)-

What is it?

Mixed reality is a breakthrough technology that allows you to interact with the real world while staying in the virtual world and interacting with the two without taking off your headsets. For instance, you can pick up a bottle from your table in the real world and throw it at someone in your virtual world. It is an entirely immersive experience that lets you interact with the physical and virtual elements at the same time.

How does it work?

MR is the hybrid of VR and AR. While you can immerse in the world of MR using headsets and mobile screens, you can also enjoy the interactive technology with your body and finger gestures.

About iCreate-

Are you searching for AR VR jobs? iCreate is a global community where AR, VR, and 3D creators can form collectives, find work, and manage projects with top companies around the globe. You can collaborate with the best creative collectives to work on unique projects. Visit iCreate for more information or to join our community.

Image Credit – spheregen

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