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Things to Know About Corporate Shirt Printing

by Uneeb Khan

Starting your corporate shirt printing can be a profitable business to start.  If you have never done t-shirt printing, you need to read this article so you can understand the process.  The first thing to do is find a suitable workspace.  You will need storage room for the shirts, both finished and unfinished, place for the equipment, and a store front or office where people can see your work.

The second thing to do is get yourself several designs that you know will sell in your store.  It should fit your brand and look cool.  The design can be a slogan, logo, or a combination of both.  You also want to make sure that the design(s) fit your target audience

You will need to decide if you are just using white tee shirts or a variety of colors, then find a place to order them.  You also need to think about your designs when choosing T-shirts.  For example, with dark designs you will need lighter colored t-shirts.

Before you start your company shirt printingbusiness, you should know what your budget is.  This will also affect the number of t-shirts that you can purchase along with the equipment to do the printing.  It is true that the more t-shirts you order for your business, the cheaper they will be per item, but you don’t want to order too many and then not have your business take off. 

Also, when ordering t-shirts, you need to have a variety of sizes because people are not all the same size.    Some printing methods are better for printing in bulk while others are better for smaller orders.

Corporate shirt printingcan average $18-$30 to print just a few t-shirts so you can see how much you would have to sell them for to make a profit.  Not many would be willing to pay that much for a t-shirt.  If you can do them in bulk, the price drops to $5-$10 per shirt but cost will depend on printing method.

Now it is time to choose your printing method.  There are three popular printing techniques:

  • Screen printing—this method can be made by machine or hand.  This method is the standard for printing t-shirts.  The printer that is used will make original screens of the design, which will allow you to do company shirt printingin bulk.
  • Direct-to-garment—this is a newer printing concept that uses inkjet printing.  The ink is sprayed onto the garment
  • Vinyl graphics—this is done using transfer printing, giving your t-shirt a more dimensional and bolder feel.  This type of graphic is more durable than ink.

In addition, you will have to figure advertising in your budget.  Without advertising, your business will not profit.  Start small and as your business prospers, you can upgrade your equipment.

Conclusion

Yes, it can be fun to own your t-shirt printing business, but it can be expensive to get started.  Make sure that you have customers or somewhere to sell your t-shirts before investing a lot of money. 

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