7 Social Media Content Ideas That Can Work for You

Businesses need to think of new, creative, and innovative social media content ideas to keep their followers interested. Also, they must think of creating a certain type of content that can help them attract more people. While it is essential to offer different and unique content to the followers, it is exhaustive to be creative every single day. Therefore, brands might struggle to offer exceptional content frequently. But this is where agencies like Antares Solutions LLC enter. You can simply outsource your content needs to such companies, and they will take care of the matter expertly.

7 Unique Content Ideas That Can Work for You

It is crucial for businesses to keep their followers engaged on social media. After all, it will help them establish a strong online presence. But what kind of content can work great for you? Well, read on to find out:

#1. Create a Series  

This is perhaps one of the best ways to engage with your audience. You should focus on creating a series and then you can do it either daily, weekly, or monthly. Vancouver Magazine is already doing it. They have introduced their weekly series called “Takeout Thursdays” which includes their food editor having a casual Instagram Live conversation with a food expert.

#2. Run a Giveaway or Contest

There’s no denying the fact that people love free things. So, why not give it to them? Also, you will find this interesting to know that giveaway is an easy, quick, and effective way to fill a gap in your content calendar. Before running a contest or a giveaway, decide which product you want to offer for free and then think of the conditions that people must fulfill to enter the event. You’ll be surprised to see how many people respond to the post and perform the conditions you listed.

#3. Host an AMA

It’s always a good idea to host AMA or “ask me anything” from time to time to keep people in the know about what you are up to. Before doing this event, you can tell your audience about the topic, the AMA session is going to be about. You can do the AMA event on your favorite social media platform. Many people like to do it on Instagram. If you don’t have any specific topic to do an AMA on, you can encourage your audience to ask questions and then answer them.

#4. Share Relevant Content

There’s no harm in sharing content that you think is relevant to your audience. You can easily curate content that is created by others and share it on your social media profile. This content can be anything from a valuable blog post by a company about your field or, to helpful advice from an expert. You can also retweet or share a YouTube video.

#5. Repurpose Your Content

If you have written an outstanding blog post, you can add some quotes and graphics to it and then share it on social media platforms like Instagram. You can also make a video out of the blog and post it on Facebook. You should always try to repurpose your content. If you don’t, you are missing out on the opportunity to attract more audience.

#6. Do a Poll

You can also consider doing a poll to increase engagement. People live in a polarized society so, why not leverage that and let your audience choose a side? You can create an interesting poll and let people decide what they like. This poll can even start an interesting debate. You may even learn more about your customer preferences.

#7. Share Your Playlist or a Reading List

Your media library speaks a lot about your brand. So, why not share your playlist or reading list with your audience? Sharing your playlist will let people know what songs or shows your team likes the most. This can give your business some pop culture cred. It can also initiate some discussions in the comment section.

Conclusion

It is imperative for businesses to establish a strong online presence. After all, it is what will eventually help them gain more prospects and generate more sales. You can consider following the aforementioned ways to ensure that you provide your audience with fresh and unique content. This will allow you to engage your audience better.