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5 Incredible benefits of using Bulk SMS marketing

by Volodymir Bezditniy

The world has changed greatly in recent days. People have become more conscious and selective when it comes to procuring any service or products. As a result, it has become too important to market your products or services in the right way. Only with the help of proper marketing, you will be able to ensure sustainable growth for your business. However, it is too hard to find a proper marketing tool nowadays. While there are options like email marketing available, they are not as effective as you may think.

So, is there nothing that can help you to gain efficiency in marketing? Well, of course, there is. You need to opt for bulk SMS marketing. Bulk text SMS service allows you to send messages in bulk amounts to several recipients. Hence, it becomes easy for you to educate your customers about the products, services or offers that you are providing. In addition, the text messages are instantly read as soon as they are delivered. Therefore, Bulk SMS efficiency that the SMS marketing service offers is unparalleled.

To be honest, bulk SMS service provides you with endless benefits and opportunities. Well, here we have listed the best ones for you to check out. Have a look:

1. Delivers instantly

It is undoubtedly one of the best features that bulk SMS marketing offers. SMS service is obviously ultra-fast. Thus, instantly reaches the mobile device of your customers without any hassle. It is a proven fact that a text message does not take more than seven seconds to reach the recipient. Therefore, you will not have to worry about your messages being delivered.

2. Offers an efficient platform

With SMS marketing, it becomes easy for you to send messages to only a group of customers. In addition, you can also choose to send messages to all the customers in your list without any hassle. In addition, you will have the full freedom to customize the messages before sending. Furthermore, you can send transactional as well as promotional messages to your customers without having any trouble.

3. High readability

Text messages provide you with utmost readability. It has been found in a recent survey that people have the tendency to immediately read the messages. In fact, 97% of the messages that you send to your clients are instantly read. This efficiency is something that you cannot achieve if you are using any other tool. So, you can be completely assured of your messages being read with SMS marketing.

4. Provides reliability

SMS marketing provides you with utmost reliability. Other marketing platforms like email fail to provide you with the same reliability. When you send an SMS to someone, it does not go through spam or other filters. Thus, your text messages will reach your customers without any trouble.

5. High conversion

Since text messages provide you with high readability, the conversion rate is also higher. Whatever offers you may offer through your SMS, it sees the higher conversion. Therefore, if you are using the SMS marketing, then you can ensure proper business growth.2In conclusion, having seen advantages of bulk SMS in Marketing, selecting the best Bulk SMS provider is perhaps the hardest decision. With many bulk SMS providers entering the market, it becomes important to scrutinize each performance based on customer reviews among other things to avoid burning your budget. According to Tech experts , Celcom Africa is the leading Bulk SMS provider in Kenya.

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