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20 Easy Ways to Speed Up Your Ecommerce Website

by M Asim

The website speed of your ecommerce business is an important factor that can affect the other elements of your website. It is like waiting for the delivery man to deliver hot pizza. You can’t ignore the timing. Thus, websites with slow loading speeds usually bounce users to another store.

On the other hand, a website with high speed is more captivating for users to complete the purchase, enhance their experience, and provide a seamless purchasing journey. Also, it helps you to keep your users engaged and satisfied. 

Thus, in this blog, we will inform you of the 15 best ecommerce website speed optimization techniques. So, here, starting with this point.

How to Improve Website Speed

Here, we will mention the ways to optimize the website speed using 15 different techniques.

1. Use Smaller Images: 

Large images take longer to load. By making your product pictures smaller, they load faster, allowing customers to see your products quickly without waiting.

2. Remove Unnecessary Plugins: 

Plugins are like extra tools for your website. Too many can slow it down. Removing the ones you don’t need simplifies your site and makes it run faster. Additionally, it improves your website speed.

3. Enable Browser Caching: 

When someone visits your site, certain parts are saved in their browser. Enabling caching means these parts load faster when the visitor comes back, giving them a speedy experience.

4. Optimize Code: 

Code is like the instructions that run your website. If it’s messy, the website can be slow. Optimizing the code means cleaning it up making your site run smoother and quicker.

5. Choose Fast Hosting: 

Hosting is like your website’s home on the internet. Fast hosting providers ensure your site loads quickly when people visit, providing a speedy experience for your customers.

6. Compress Files: 

Imagine your website is like a suitcase. Compressing files is like neatly packing your clothes. It makes your website lighter, helping it load faster for visitors.

7. Prioritize Mobile: 

Many people use phones to shop. Making sure your site works fast on phones and tablets is essential. Mobile-friendly sites load quickly, keeping mobile users happy.

8. Minimize Redirects: 

Redirects are like road signs that guide you in a different direction on the internet. Too many can confuse your site and slow it down. Minimizing them ensures your visitors reach their destination faster.

9. Simplify Design: 

Think of your website like a book. A clean and simple design is like clear, easy-to-read pages. It helps visitors find what they want faster, improving their experience.

10. Content Delivery Network (CDN): 

CDNs are like multiple copies of your website stored in different places. When a visitor comes, they get the website from the nearest copy, reducing the time it takes to load.

11. Lazy Load Images: 

Loading all images at once is like carrying a heavy bag. Lazy loading means images load only when someone scrolls to them, reducing the initial load time of your website.

12. Use Less JavaScript: 

JavaScript adds interactivity to your website, but too much can slow it down. Using it wisely ensures your website remains fast and responsive.

13. Reduce HTTP Requests: 

Imagine each request is like asking for a piece of a puzzle. The more requests, the longer it takes to complete the puzzle. Reducing these requests speeds up your site.

14. AMP Pages: 

Accelerated Mobile Pages (AMP) are simplified versions of your site for mobile. They load incredibly fast, providing a quick and smooth experience for mobile users.

15. Optimize for SEO: 

Good SEO practices not only help people find your website but also improve its speed. Properly optimized websites load faster and rank higher on search engines.

16. Update Software: 

Just like your phone or computer, website software needs updates. These updates often include speed improvements, ensuring your site stays fast and secure.

17. Minimize Pop-ups: 

While pop-ups can be useful, too many can hamper visitor’s experience. Minimizing them means your site loads without interruptions, creating a smoother experience.

18. AMP Forms: 

Forms on your site, like those for signing up or making a purchase, can also be accelerated for speed. Fast-loading forms ensure a seamless customer experience.

19. Monitor Performance: 

Keeping an eye on your website’s speed is crucial. Regular checks help you identify and fix any issues promptly, ensuring your website remains fast and efficient.

20. Limit Social Sharing Icons: 

Social icons are great for sharing content, but having too many can slow down your site. Limiting them ensures your pages load quickly, even when shared on social media platforms.

Thus, these are the techniques to boost the website speed.

Conclusion

In conclusion, we have explained the importance of a fast-loading website and 15 different and prominent strategies for website speed optimization. Additionally, you can also look for website speed optimization tools like Website Speedy, which is a SaaS-based tool known to improve BigCommerce site speed

Also, Website Speedy enhances the overall functionality of your ecommerce brand.

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